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Blue Water to sponsor Big Man Cricket
Kaieteur News – Bridgetown, Barbados – With Blue Waters set to expand its presence in Barbados, the Caribbean’s premier water brand has now partnered with the Cricket West Indies Masters Association (CWIMA), becoming an official sponsor of the Big Man Cricket Over 60s Caribbean Cup.
The cricket tournament, which is currently ongoing, sees six teams vying for the cup – England, Australia, West Indies, USA, Invitational XI, and a Rest of the World team.
Atlantic Marketing Company Limited is the local distributor for Blue Waters, and Group Marketing and Communications Manager, Kobie Broomes, says the public will be seeing much more of the brand across Barbados as it supports various school-based initiatives, charitable causes and sporting activities.
(Pictured from left) Vice President of the Barbados Cricket Association, Calvin Hope; Director at the Barbados Tourism and Management Inc, Corey Garrett; Group Marketing and Communications Manager at Atlantic Marketing Company Ltd, Kobie Broomes; Chairman of CWIMA, Raj Singh; West Indies Over 60s Captain, Roy Singh; and Director of Marketing at Bajan Vending Inc., Janice Browne at the recent press conference to launch the Big Man Cricket Over 60s Caribbean Cup.
“The Blue Waters brand is built on supporting active and healthy lifestyles. A number of plans are being developed to further align the product with initiatives that support healthy lifestyles and encourage citizens to get moving. The partnership with CWIMA is therefore just the first in a number of initiatives with which the Blue Waters brand will be associated in the coming months,” Broomes explained.
In his brief remarks at the recently held press conference at Kensington Oval to launch the cricket masters tournament, Broomes said, “What goes hand in hand with water and the products that we carry, more than sporting activity. As a company, we want everyone to enjoy our products and also to stay fit, so this was a natural fit for the organisation. We are very happy to have come on board and we look forward to partnering with you as you take this tournament from strength to strength.”
Chairman of CWIMA, Raj Singh, said, “Partnering with Blue Waters, with their products which all promote healthy living, is a perfect fit for us.”
The team captains expressed excitement about being in Barbados to participate in the exciting tournament. Manager of the Rest of the World squad, Colin Walters, said, “This is my third trip to Barbados and it gets better every time I come here. It’s a fabulous place to come and it’s a fabulous place to play Cricket. This looks like a brilliantly organised tournament and we are delighted and honoured to be here.”
All matches are being streamed on YouTube. The final was held February 10 at Kensington Oval, followed by a closing ceremony at Golden Sands Hotel.
For more information please contact Kobie Broomes, Group Marketing & Communications Manager – 12462331726
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