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May 25, 2025 Features / Columnists, News, Waterfalls Magazine
Kaieteur News- The popular shoe brand ‘Bata’ is making a triumphant return to Guyana’s market; the brand opened its first store on Friday on the second floor of the Giftland Mall, East Coast Demerara.
During the ceremony, the Chief Executive Officer (CEO) for Bata Francis Cumberbatch highlighted that Bata’s return is a homecoming for a brand that many people loved and appreciated. He added that by the end of 2025, the company is looking forward to opening an additional four stores across Guyana— in New Amsterdam, Linden, Bartica and Lethem.
“Bata was established in 1894 and holds the distinction of being the largest footwear company in the world. Its re-entry into the Guyanese market evokes a sense of nostalgia among individuals who grew up with the brand,” Cumberbatch said.
He added that “We aim to launch an addition of four stores in Guyana by the end of 2025. As we look to the next decade, we have set an ambitious goal to expand our presence across the English-speaking Caribbean and the Dominican Republic. Our aim is to enter new markets and serve a diverse customer base by opening an additional 84 stores in the region over the next decade.”
Cumberbatch noted that the reintroduction of Bata to the region is truly iconic; highlighting that opening the Guyana store has been a long-cherished dream that has finally come to fruition. It embodies the culmination of countless hours of hard work, unwavering dedication and a steadfast belief in the Guyanese potential.
He said that the company aims to ensure that Guyana is recognized for its diverse offerings, exceptional service and unique shopping experiences; they aspire to provide a carefully curated selection of shoes that reflect exceptional craftsmanship while creating a destination that uplifts the community.
The CEO clearly stated that the company understands the challenges they will face but their commitment to growth remains strong, which is driven by their passion for delivering quality products and exceptional customer service.
Cumberbatch went on to give special thanks to his support system, who were the ones that made the launch possible.
“I’d like to take a moment to recognize everyone involved in our construction team, who have been working every day of the week. Our financial partners Republic Bank, Roy Beepat, the Chairman of Giftland Mall and his team, our IT staff and a heartfelt thanks to our franchise holder for their ongoing support and believing in us as a franchise to bring Bata back to Guyana. Finally, I want to thank God for bringing this day to fruition.”
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