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Pay them for the advertising
Dear Editor,
From songs to poems, the major political parties are enjoying taking advantage of our nation’s children to push their political agenda. The unpaid performances and gained advertising should be frowned upon by the Ministry with responsibility for preventing child exploitation. If the children are to be used then it must be as a paid child actor or actress.
Videos pushing political initiatives that go beyond a simple thank you and crosses the line into advertising should be done within the law to prevent the exploitation that could occur. It is CRG’s hope that the very talented school girl that was used will be paid for the advertising she provided for the Ministry of Education’s cash grant programme.
It is important that a professional approach be taken and the families do not feel that they are obligated to support because funds are received. Yes, there is obvious excitement at the child’s level, but having an executable child acting contract in hand will also ensure that parental approval is provided and the child is also paid for their support of the advertising efforts. Especially if it goes beyond a simple thank you.
Sincerely,
Mr. Jamil Changlee
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