‘Fusion Creative Studio’: capturing the special moments that last a lifetime

Sep 28, 2025 Features / Columnists, News, Young entrepreneurs

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“My advice to aspiring photographers would be this: If not you, then who? Just start creating for yourself first, and the growth will follow from there.”

By Allyiah Allicock

Kaieteur News – As we continue to highlight the many dreams and passions of young entrepreneurs in our society. Today we focus the lens on photographer and videographer, Jamie Norville.

Many of you may know of this talented young man, but for those who do not, Norville is the creative behind the popular photography business called Fusion Creative Studio. Twenty-five-year-old, Norville is also a senior videographer and video editor within the Ministry of Education through the Guyana Learning Channel.

In an exclusive interview with The Waterfalls, Norville revealed that his photography journey started on October 5, 2020, when he purchased his first digital camera. He noted that it took some time before he was able to fully establish his business, but over the years, he has been dedicated to crafting his skills and honing his artistry, turning his passion into a career.

When questioned what inspired him down this path, Norville stated that there is not a specific moment or person that inspired him to get into photography.

“It just happened, and I felt an immediate connection Norville said.

He shared, “Photography represents stillness to me. The ability to capture a moment in time and freeze it; has a profound impact not only to me as a photographer but also on my clients as recipients of those images.”

He explained that during his second year while studying computer science GTI, he started playing around with phone photography and from there this passion sparked. He continued to pursue it step by step. Eventually, it turned into a career.

Being able to hone his craft as an entrepreneur in the creative industry, Norville said working at the Guyana Learning Channel, has given him the privilege of crafting stories with an amazing team of young creatives, which helps educate and inspire Guyanese youths.

He said that for him, each photograph becomes more than just a picture. “It’s a moment that people can connect with personally and a memory that can be shared with generations to come, showcasing history, love, admiration,” he disclosed.

Speaking on his journey, the young man related his skills for photography came through trial and error. “I first learned the basics of photography and operating a camera during class sessions at V75 (Nexus Hub) under the guidance of Mohamed Chand,” he recalled.

According to him, that experience provided him with a solid foundation and from there he kept pushing himself, practicing, experimenting and refining his craft over the years.

Describing his style of photography is not one he can put into simple terms. He elaborated that while some persons might say he has a specific look, he does not quite view it that way. “Every image I craft is a reflection of myself, as if I’m leaving or giving a part of me in the process. This makes each session unique, because every client or individual I capture experiences a different side of me and a different emotion through my work,” he mentioned.

Further, he noted that what began as a passion for photography has since blossomed into a fulfilling career spanning more than four years, where he has had the opportunity to collaborate with a wide range of clients and fellow creatives from diverse backgrounds.

He expressed that his support system during his photography journey has been “good”.

He recalled that at first, his mother did not fully understand why he was eager to pursue photography, but she still gave him the support and patience, during a difficult time in their life and “I’m deeply grateful for that.”

He mentioned that he also had amazing support from friends. “It wasn’t just, ‘That’s a great image,’ but rather, ‘This could be better’ and that kind raw critique pushed me to grow and improve my skills,” he pointed out.

While there have been great moments along the way, he also made mentioned the challenging times during his journey. Norville told this publication that over the years, he has faced several challenges with his business. Some of which include creating and setting fair prices for photoshoot sessions, learning how to communicate effectively and helping clients feel comfortable in front of the camera, and managing the reality that his business has been completely self-funded from the start.

“While funding everything on my own was not easy, it taught me resilience, resourcefulness, and the importance of reinvesting in myself and my craft,” he stated.

Fortunately, he said, he had the opportunity to learn from fellow photographers and creatives in the industry who shared valuable knowledge with him.

“And because of that I’ve grown more confident in setting standards that reflect the quality of my work while also meeting client’s expectations. I was once told ‘Some people may say your prices are too high but those aren’t the clients you’re looking for. The people who see your values will be the ones willing to pay for it.’ That advice stayed with me and continues to guide how I approach business,” he related.

Grateful for it all, Norville said there is more he is looking to achieve with his craft.

For him, the long-term goal is to expand his business to greater heights.

Norville said, “My advice to aspiring photographers would be this: If not you, then who? Just start creating for yourself first, and the growth will follow from there.”

With that being said, our featured entrepreneur is of the view that young entrepreneurs today have the potential to boost our society, not only on a regional level, but also on an international scale.

He disclosed that Guyana is filled with talented individuals and we need “our young entrepreneurs to be visionaries who are willing to push the limits and challenge the normal status quo, driving innovation and growth forward for the future.”

To this end, he noted that there are ways small businesses can be boosted locally. He suggested that he would like to see more exposure in the local market, whether through advertising, news outlets or social media. This he noted will create opportunities for real business growth.

“For me, that growth isn’t just about finances, it’s also about building meaningful connections with local companies and collaborating with other creatives. To further support the growth of local businesses, agencies like the Small Business Bureau (SBB) offer grants and loans to entrepreneurs,” he explained.

Norville further mentioned that access to loans and grants from those agencies, would further help boost local business growth by providing resources to expand operations, invest in equipment, and support creative projects that benefit the community.

For persons interested in booking the services of Fusion Creative Studio, feel free to contact Jamie Norville via WhatsApp at (592) 661-6551, or through Instagram and Facebook @Fusion Creative Studio.

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• Camera, Fusion Creative Studio, photo, photographers, photography, videographer

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