City Council needs a PR Department

Feb 18, 2019 Letters

Dear Editor,
Please permit me to respond to the misleading article that was published in the Friday January 15, 2019 edition of your Newspapers captioned “Why does M&CC need a P.R Department?’’ Mr. Editor, I wish to briefly clarify some information that has the propensity to mislead the public.
The Georgetown Mayor and City Council has a Public Relations Division not a Department. The PR, Division is a subsection of the Town Clerk’s Department. This section of the Town Clerk’s Department was formed out of a need to give express to the projects of Council.
The formation of this unit is legitimate since it is consistent with the Municipal and District Council Act Chapter 28:01 section 301(10), which states ; “that the City Council has the authority to establish, erect, maintain and carry on information centers and enquiry bureau”. In accordance with its mandate the Council is obliged to advertise and give publicity to the attractions of the Municipality. This means that there must be a section within the Council which will cater for the communication needs of both the city and its administrators.
The Public Relations Division was established several years ago during Mayoralty of the Ms. Mavis Benn, J.P because of a felt need. The PR Division creates that nexus between the City Council and its various publics.
At its initial formation the work was just confined to the dissemination of information using Public Relations tools. The work of the Division now includes community relations, health and environmental education, research and analysis, special programme planning.
It is obvious that there is a need for a PR section in the Mayor and City Council to boast the work of the Council.
Debra Lewis
Public Relations Officer

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