Latest update March 29th, 2025 5:38 AM
Investing significantly in a resurgent coconut industry
Having conducted some twenty years of prudent business activities, Trevor Daniels has placed himself among a group of entrepreneurs that have made solid contributions to the economy of rural Pomeroon River. Trading as Trevor
Daniels’ expansion initiative will see the investment of millions of dollars over the next five years.
Daniels Enterprise, the businessman has built his operation around agricultural farms, for the most part, and mining.
Daniels was born and raised at Phoenix Park in the Pomeroon River and worked with his father who is the owner of a coconut plantation. In 1998, he ventured into the mining business and through hard work and commitment was successful.
A decade later, however, Daniels decided to return to the Pomeroon to invest in the coconut farming business in 2008. He has had a long history of experience with cultivation, and has operated at existing coconut estates at Greenfield and Barama Profit, Pomeroon. While these estates have produced in good measure over the years, recent trends in both the local and international market for coconuts have indicated a growing demand, characterized by expanding existing markets and new market opportunities. Thus, there is the need for growth.
The investor’s experience with coconut cultivation, coupled with his access to a team of competent workers, has provided him with a golden opportunity to expand this line of business in response to the resurgence of the coconut industry. This expansion initiative will see the investment of millions of dollars over the next five years once the land requirement of approximately 3,000 acres is met.
Daniels has established very good business relationships with persons and organizations with resources (technical and managerial), which allows for easy access to support mechanisms for the planned expansion and management of the coconut estate.
The businessman has emphasised his respect for high professional management standards. He insists that accordingly, good systems are put in place to ensure that there is proper accounting, record keeping and personnel management.
“As an investor, I have a strong belief that the coconut industry in Guyana will grow significantly in the next five-year period. That is why I’m investing so much in it. Grounded in this belief, is the fact that I have always recognized the coconut tree as “the tree of life” – a tree of enormous value to mankind. For me, the path towards a sustainable future for Guyana lies in the development of the agricultural sector,” Daniels asserted.
Daniels’ Project Area is located on the East Bank of the Pomeroon River, with Plantation Industry to the north and Plantation Barama Profit to the south.
At full operational capacity, the entire cultivation system along with the related processing activities will employ a total of 80 to 100 persons. The majority of this labour force will be drawn from the Pomeroon area. However, skilled labour may be sourced from outside of the region.
And it hasn’t only been about business, Trevor Daniels Enterprise has supported many school-related projects. Most recently, in December 2016, Lilydale Primary School which is located in the Pomeroon River, received kitchen utensils and cash was donated to assist with sponsorship of the school feeding programme – to the value of one million dollars. Daniels says the donation was made after he read articles in the newspapers about the number of students who drop out of school because they come from poor families and cannot afford to have a proper daily meal. (Tiana Cole)
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