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Digicel launches ‘Top Up’ app
Digicel yesterday announced the official launch of its convenient Top Up App which it says delivers a fast, reliable and convenient way for customers from abroad to send minutes to their family and friends living in the
Digicel has launched a ‘Top Up’ app for its customers.
Caribbean anytime.
The new top up app also allows customers in the Caribbean to top up their own phones really easily too.
According to Digicel yesterday, customers abroad have been calling for the launch of an easy, convenient way to top up family and friends at home, “and Digicel has delivered on that call, providing a convenient, fast and reliable way to stay connected. What’s more, there are no transaction fees when sending minutes via the Digicel Top Up App.”
“The response from our customers has been overwhelming,” said Declan Cassidy, CEO Digicel Diaspora. “Since our initial soft launch in November last year, we have over 200,000 downloads and our customers continue to tell us how the App fits their lifestyle – topping up themselves or sending top up to family in the Caribbean on-the-go no matter where they are, or what time it is.”
Digicel is also launching an integrated advertising campaign to ensure customers are benefiting from the great features of the App. The radio ads feature Jamaican songbird, Tessanne Chin, whimsically interacting with Caribbean nationals highlighting the various situations in which they can send minutes conveniently. French and Creole versions of the radio ads have also been produced and feature popular Haitian compas band, Carimi.
The Digicel Top Up App is a free mobile application and is available for download in iTunes and Google Play.
Digicel said it is committed to keeping family and friends abroad connected to those at home in the Caribbean via the Top Up App, online at www.digicelgroup.com or via any Digicel branded authorized retail location across the US, Canada and the UK.
The Digicel Top Up App is a free mobile application and is available for download in iTunes and Google Play.
Digicel Group is a communications and entertainment provider with operations in 33 markets in the Caribbean, Central America and Asia Pacific. After 14 years of operation, total investment to date stands at over US$5 billion worldwide.
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